Meghan Markle just revealed that the first products from her As ever lifestyle brand will be available to purchase on April 2, and she’s looking back at the beginning of the “adventure.”
In a new Instagram post shared on April 1, the Duchess of Sussex shared a behind-the-scenes look at the journey of creating her brand. The reel featured two videos stitched together: the first showed Meghan stirring the contents of two pots simultaneously in what appears to be the kitchen at the California home where she lives with Prince Harry and their two children: Prince Archie, 5, and Princess Lilibet, 3. She smiles as she does a little dance while dressed down in a white sweatshirt and jeans.
The second clip shows Meghan leaning over a table as she checks the packaging for one of the As ever products, while other items from the brand — including her raspberry jam, honey and herbal teas — are displayed.
“From the start to the finish. What an adventure it’s been,” she captioned the reel.
The Duchess of Sussex also gave a final clue on when the products will be available to purchase: “One more sleep!”
On March 31, Meghan revealed in an email newsletter to As ever subscribers that the first products would go on sale this week.
“Ever since I can remember, I’ve been dreaming up easy ways to elevate the everyday into the exceptional. I always knew that I wanted to turn these ideas into something real, and to make beautiful items that spark connection and celebrate quiet, meaningful moments. Maybe mimic the magic of Montecito in a way you can recreate at home,” she said in the newsletter.
“I’m so excited to introduce the As ever collection to you this week,” the With Love, Meghan star continued. “Every item is inspired by the ways I show care to the people in my life, like the lemon ginger tea blend which is a fuss-free spin on the warm drink I make at home using fresh lemons from the garden. Or the crepe mix that transforms a typical weekend breakfast into a chance to reminisce. Crepes remind me of my time backpacking through France as a student.”
She concluded, “Someone once told me the biggest risk you can take is deciding not to take one at all. Now, after careful planning and preparing (while also parenting!), it’s time to bring As ever from my home to yours so you can make the everyday exceptional in an easy yet meaningful way,” signing off with “As ever, Meghan.”
Karwai Tang / Getty Images
Speaking to PEOPLE in an exclusive interview, the Duchess of Sussex opened up about starting a business.
“There are tons of twists and turns — even with the name,” she said. “I was figuring it out in real time.”
Can’t get enough of PEOPLE’s Royals coverage? Sign up for our free Royals newsletter to get the latest updates on Kate Middleton, Meghan Markle and more!
Although she faced intense public scrutiny at every step, Meghan defined the experience by growth.
“I appreciate everyone who gave me the grace to make mistakes and figure it out and also to be forgiving with myself through that. It’s a learning curve,” she shared.
:max_bytes(150000):strip_icc():focal(749x0:751x2)/meghan-markle-040125-dd765019932c41168c605954f0b4e014.jpg)

